Why DRIVE is releasing on NETFLIX

Why Drive is releasing only on Netflix when it could have released in both theaters and later on Netflix , and could earn more revenue ? Lets find out .





Drive was scheduled to release in March 2018 but couldn't make it to the theaters because of multiple reasons. Some reasons which came into the limelight are :-




1. Pending VFX work - During the delay , whenever the lead stars of the film were asked about the reason for the delay , the only reason was 'Pending VFX work'

2. Karan Johar , the producer , not being happy with the final product and wanted the Director Tarun Mansukhani to reshoot some scenes




3. Karan Johar after the debacle of KALANK and SOTY 2 in 2019 , doesn't want to take a risk of releasing a film in theaters , in which he himself doesn't have faith . A box office failure for DRIVE would also spoil KARAN's relationship with his film distributors

4. NETFLIX has paid additional amount for DRIVE since it is releasing originally on Netflix . Had DRIVE released in theaters first , it would have fetched lesser amount from the sale of DIGITAL RIGHTS .




5. Since , film was delayed for over 1.5 year , even the trade members of Bollywood felt that film is not worth it . As a result , even if Karan had decided to release it in theaters , it would have fetched a relatively low amount from sale of theatrical rights .


Drive (2019 filmDrive is an upcoming Indian heist film. It is directed by Tarun Mansukhani and produced by Karan Johar. Starring Sushant Singh Rajput, Jacqueline Fernandez, Vikramjeet Virk and Sapna Pabbi, the story of the film revolves around the manhunt for an infamous 'King' for a robbery of 300 Kilograms of gold.
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